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Press Kit

Welcome to the official Press Kit of the Latino Donor Collaborative (LDC), a fact-based think tank dedicated to illuminating the pivotal role of U.S. Latinos in the nation's economy and various industries. Within this repository, you'll find assets, including high-quality photos, frequently asked questions (FAQs), press releases, and report highlights. Our commitment is to provide journalists and influencers with materials that underscore who our organization is and the most reputable research of how U.S. Latinos are shaping the economic landscape.

About the Latino Donor Collaborative

The Latino Donor Collaborative (LDC) is a 501(c)(3) non-profit organization dedicated to reshaping the perception of Latinos within the American social mainstream. As a self-funded and independent entity, it was founded by a distinguished group of Latino national leaders who generously donate their time and resources to promote friendly high-level dialogue with the objective of identifying optimal strategies for revenue and market share growth by effectively targeting and serving Latino audiences.

To access history, mission, vision, and other important information about the LDC, click the button below:


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LDC Leadership

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2023 Reports Highlights & Press Releases

Unlock key insights, statistics, and data about U.S. Latinos with our 2023 Fast Fact Sheet.

2023 U.S. Latino Fast
Fact Sheet

The 2023 Official LDC U.S. Latino GDP Report

The 2023 Official LDC U.S. Latino GDP Report Cover

- U.S. Latino GDP is now valued at $3.2 trillion (14% YOY increase), growing 2.5x faster than the non-Latino equivalent.

- U.S. Latino purchasing power is measured at $3.4 trillion.

- In 2021, Latino income in the U.S. amounted to $2.5 trillion and grew at a rate of 4.7%, compared to 1.9% for non-Latinos.

- Measured by GDP, the U.S. Latino economy would rank as the world’s fifth largest.

- Its growth comes from its youth, labor force participation, educational attainment, and income growth.


The 2023 LDC U.S. Latinos in Media Report

Cover of 2023 LDC US Latino in Media Report

- Despite comprising nearly 20% of the U.S. population and roughly 50% of BIPOC groups, Latino leads in shows and films have grown minimally so far in 2023, with only 3.3% of shows and 5.7% of films casting Latino leads.

- Latino talent and stories work: although as of August 2023, Latinos comprise only 5% of lead roles and 10.5% of co-lead roles in theatrical films, those films represented 13 of the year’s top 20 highest-grossing films.

- Latinos are migrating to platforms that highlight their stories and give them opportunities to create content: Latinos spent 57% more time on YouTube than non-Hispanic Whites. Additionally, TikTok is used by 31% of U.S. Latinos, surpassing the 21% average usage across all groups.


The 2023 SHPE-LDC U.S. Latinos in Engineering and Tech Report

Cover of the 2023 SHPE-LDC US Latino in Engineering and Tech Report

- A 73.6% Surge: U.S. Latino undergraduate engineering enrollment soared from 2010 to 2021.

- The Demand: 10.9 million STEM job openings are anticipated by 2031.
- Bridging the Gap: U.S. Latinos currently make up 9.4% of the engineering workforce, but participation in undergraduate engineering education has increased to 15.8%. Ongoing involvement by the Latino cohort in engineering education could help to efficiently address the rising demand and shortages in the field.

- Labor Force Momentum: U.S. Latinos represent 19.1% of the U.S. population but drove 73% of growth in U.S. workforce participation between 2010 and 2020, ranking the highest among all other major U.S. population groups.


The 2023 LDC U.S. Latinos in Technology
Report- AI Edition

Cover of the 2023 LDC US Latinos in Technology Report - AI Edition

- The estimated economic impact of AI is $3.7 trillion in North America and $15.7 trillion globally by 2030.

- Of the 50 top companies fueled by the AI economy (Forbes AI 50), 43 are headquartered in states with high Latino representation (California, Texas, Massachusetts, and New York).

- This report marks the beginning of the LDC-Conectado AI Initiative, a series of events and the provision of original data to create tools and measurable benchmarks that will help AI and Tech industry leaders to grow as they incorporate Latino talent at all levels. 


The 2023 LDC–NAHJ U.S. Latinos in Journalism Report

Cover of the 2023 LDC-NAHJ Latinos in Journalism Report

- Despite comprising nearly 20% of the U.S. population, there are almost no Latino executive producers on major broadcast networks, including CBS, NBC, ABC, PBS, and syndicated networks.

- Across 22 major print newspapers, there are few Latino managing editors and executive editors and no Latino CEOs/presidents and publishers.

- Across 22 major digital news sites, there are no Latino editors-in-chief and no Latino executive editors.



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Brenda Nicole Peña
Award Winning Author

Discovering the LDC a few years ago opened my eyes. Being able to spotlight some of its statistics has been a game changer.

Dorene C. Dominguez
Chairman & CEO - Vanir Group of Companies, Inc. and LDC Advisory Network Member

The 2023 SHPE-LDC U.S. Latinos in Engineering and Tech Report is a lifesaver for me and my company. My company wouldn’t be able to survive in the future if I didn’t recruit this kind of talent.

Digital Assets

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Some of our research partners through the years:

SHPE logoNAHJ LogoArizona State University W.P. Carey School of BusinessNielsen logoUniversity of Notre Dame LogoAccenture logoStanford University LogoConectado logoBain & Company logoNew American Economy LogoBarson-Marsteller logoColumbia University LogoHill + Knowlton Strategies logoW. K. Kellog Foundation LogoNERA Economic Consulting Logo